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Rich Media at PRSA Boston
Join me for the panel discussion, The New PR – How to Use Rich Media to Create Winning Campaigns, on January 24 in Kendall Square.
Sugru hacks some cool (and sticky) content
Content isn’t just relevant for your sales pipeline — it can be a powerful tool for increased customer satisfaction and retention. See how Sugru uses a smart little booklet to turn customers into loyal allies.
eBook recommendation: Sales Playbook Essentials
A shout-out to a brief yet well-done ebook on sales playbooks and how to create them.
“Are you taking on new clients?” Not from you, bub.
I’m getting spam from Referral Key and I’m not pleased about it. Join me in the ritual venting of the spleen.
Save $200 on Marketing Writing Bootcamp
Sharpen your writing skills and save $200 to boot. Here’s how…
Learn how to write ebooks: June webinar
Want to learn more about writing ebooks? Get the inside scoop from me by registering for the MarketingProfs University’s Marketing Writing Bootcamp.
Do you know who you’re talking to? Really?
Announcing a new website with resources that can help you reach a deeper, more enriching understanding of the people who matter most: your customers/clients/buyers.
When more is less — the infamous collage
Why collages of multiple images create diminish impact rather than multiply it.
Give it away and reap the rewards
In the UK, giving away free books has — surprise, surprise — led to the increase of book sales, much to the disbelief of incredulous booksellers. Follow the link in the full blog post for more.