Content and marketing copywriting, writing training, seminars and workshops
Contact Me
(978) 391-4595
Email Me
  • Kranz on Content
    • content marketing
    • B2B marketing
    • marketing training
    • copywriting
    • social media
    • eBooks
    • WTF?
    • Web marketing
    • Video
  • Writing That Works
    • Client List / Samples
  • Speaking / Training
    • Online Digital Marketing Training
    • Winning RFPs
    • In-House Workshops
    • Storytelling for Salespeople
    • 1-Day eBook Workshop
    • Content Strategy Workshop
    • Marketing Facilitation
    • Upcoming / Previous Events
  • Free Stuff
    • eBooks
      • Making Your Case
      • The 7 Secrets of Super-Successful Content Creation Teams
      • The eBook eBook
    • Articles
    • Copywriting Glossary
  • Who Is Jonathan
    • 10 Reasons Not to Hire Jonathan Kranz
    • Bio

Month: July 2009

Home 2009 July

Vampire Colleagues Who Suck

July 30, 2009kranzcom

Too often, marketing professionals have to take it on the chin from colleagues in IT, HR, finance and sales. Now it’s our turn to bite back, er, fight back.

Read More
Stepping Stone

Backtracking a successful social media trail

July 27, 2009kranzcom

I was recently invited by Ambal Balakrishnan to become a regular contributor to a new blog on content, ClickIdeas.

Obviously, I’m very excited about the opportunity. But as I advise my clients, it’s important to step back and reflect: What happened and why?

In this case, landing the gig involved a combination of social media, traditional networking and content development that merits reflection. Here’s what happened:

Read More

Saving paper by printing on more of it?

July 25, 2009kranzcom

Okay, this one is rich. I just received my credit card statement from my provider. Inside, there’s this helpful message from the good, caring people at the bank: “Reduce clutter and save trees — switch to Paperless Statements!”

The punch line?

Read More

Mamadou’s Bread

July 13, 2009kranzcom

Few things are more social than bread — the breaking of it, the sharing of it. In a gentle respite from social media, Mamadou’s Bread is a brief, affectionate look at one man’s gift for making bread worth getting excited about.

Read More

Investigation: Beef & Booze

July 13, 2009kranzcom

Jonathan casts an eye — a private eye — on some of the thought-provoking retail signs in and around his neck of the woods. Fun, but probably not appropriate for the whole family.

Read More

eBooks #1 awareness tool?

July 13, 2009kranzcom

John Fox of Marketing-Playbook.com has posted an intriguing summary of a July 2009 Tech Target Media Consumption Report.

Here’s the thing that presses my buttons: In the “awareness” stage of the purchasing process, the top 5 online marketing tools are:

Read More

Recent Posts

  • Michelle Ngome: “Within 12 months, I was able to reach more than six figures in revenue, all because of the work I did by sitting in Jonathan’s workshop”
  • 5 Key Qualities of Champion Content
  • Get “hooked” on these tips for financial services marketing
  • Lessons Learned from Killing Marketing, Part 5
  • Lessons Learned from Killing Marketing, Part 4

Recent Comments

    Archives

    • September 2022
    • April 2020
    • March 2018
    • October 2017
    • September 2017
    • August 2017
    • June 2017
    • February 2017
    • November 2016
    • October 2016
    • April 2016
    • December 2015
    • July 2015
    • February 2015
    • November 2014
    • October 2014
    • September 2014
    • August 2014
    • February 2014
    • January 2014
    • November 2013
    • October 2013
    • September 2013
    • August 2013
    • July 2013
    • June 2013
    • May 2013
    • April 2013
    • March 2013
    • February 2013
    • December 2012
    • November 2012
    • October 2012
    • September 2012
    • August 2012
    • July 2012
    • June 2012
    • May 2012
    • April 2012
    • January 2012
    • December 2011
    • September 2011
    • August 2011
    • July 2011
    • May 2011
    • April 2011
    • March 2011
    • February 2011
    • January 2011
    • December 2010
    • August 2010
    • July 2010
    • June 2010
    • March 2010
    • February 2010
    • January 2010
    • December 2009
    • November 2009
    • October 2009
    • September 2009
    • August 2009
    • July 2009

    Categories

    • B2B marketing
    • blog
    • content marketing
    • copywriting
    • eBooks
    • marketing training
    • social media
    • Uncategorized
    • Video
    • Web marketing
    • WTF?

    © 2009-2017. Jonathan Kranz. All Rights Reserved.