Generalist Vs. Specialist? Neither and Both
There are advantages and disadvantages to either approach. I look at the pros and cons, then offer a third possibility writers should seriously consider.
There are advantages and disadvantages to either approach. I look at the pros and cons, then offer a third possibility writers should seriously consider.
You know an ebook could elevate your organization over the competition. You know you WANT to write one. But you don’t know what to say. Or how to get started. Fear not — here are five ideas that can light your fires, fast.
I believe in the power of negative thinking. If you’d like a firmer grip on what you SHOULD do when you create an ebook, you may want to consider a few things you SHOULD NOT do. (Besides, it’s nice to be naughty.)
Danny Kaye was one of the most accomplished overall entertainers of his, or any, time. Yet when he approached his English debut, he didn’t rely on talent or experience alone.
This is what he did…