Comments on: Guest Post: Forget about relationships — blogs are for SEO http://www.kranzcom.com/blog/social-media/guest-post-forget-about-relationships-blogs-are-for-seo/ Wed, 30 Nov 2011 15:42:11 +0000 hourly 1 http://wordpress.org/?v= By: Jonathan Kranz http://www.kranzcom.com/blog/social-media/guest-post-forget-about-relationships-blogs-are-for-seo/comment-page-1/#comment-438 Jonathan Kranz Mon, 19 Oct 2009 14:02:41 +0000 http://www.kranzcom.com/?p=558#comment-438 Chris, Understood. But would you agree that you put SEO ahead of all other considerations in a content marketing strategy? Chris,

Understood. But would you agree that you put SEO ahead of all other considerations in a content marketing strategy?

]]> By: Chris Baggott http://www.kranzcom.com/blog/social-media/guest-post-forget-about-relationships-blogs-are-for-seo/comment-page-1/#comment-356 Chris Baggott Thu, 15 Oct 2009 15:30:48 +0000 http://www.kranzcom.com/?p=558#comment-356 Thanks for the venue Jonathan but I have to take issue with the title. I'm not anti-relationship at all. I'm just saying that the greatest value of corporate blogging is in the initiation of a relationship. We have lot's of ways to build and maintain relationships ranging from blogging to networks to email to actual face to face..... What is hard and scarce is tools that help initiate those relationships. Keep in mind 90% of all marketing dollars are spent on acquisition. Search is the greatest acquisition tool of all time and blogging is the best tool for search. Relationship is still critical. Thanks for the venue Jonathan but I have to take issue with the title. I’m not anti-relationship at all. I’m just saying that the greatest value of corporate blogging is in the initiation of a relationship. We have lot’s of ways to build and maintain relationships ranging from blogging to networks to email to actual face to face…..

What is hard and scarce is tools that help initiate those relationships. Keep in mind 90% of all marketing dollars are spent on acquisition. Search is the greatest acquisition tool of all time and blogging is the best tool for search.

Relationship is still critical.

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