On the other hand (or tail)
On my last post, I threw a bone to Chris Anderson's book, The Long Tail, that argues the value of selling lots of "misses" rather than a few "hits."
Today, the WSJ's Lee Gomes says he's looked at the same data as Anderson and arrived at a different conclusion: on the Web as everywhere else, hits matter.
Read the article here.
Today, the WSJ's Lee Gomes says he's looked at the same data as Anderson and arrived at a different conclusion: on the Web as everywhere else, hits matter.
Read the article here.
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