Collateral with Conviction
If you're in the Greater Boston area, I heartily invite you to participate in my upcoming seminar, Collateral with Conviction: How to write sales support materials that really resonate with customers. I'll expand the thoughts I present in my MarketingProfs.com article, 8 Killer Alternatives to Crummy Collateral, with practical suggestions and step-by-step recommendations for creating printed matter that moves prospects closer to the sale.
Who: Sponsored by the Boston chapter of the Business Marketing Association (BMA)
When: Thursday, November 17 at 6:00 pm
Where: Microsoft offices in Waltham, MA
How: Register online here.
Working on a project that's got you stumped? Bring it (or at least your thoughts about it) with you -- I'll be happy to discuss it during the Q&A period.
P.S. If you haven't done so, please consider signing up for my free e-newsletter, Kranz On Copy.
Who: Sponsored by the Boston chapter of the Business Marketing Association (BMA)
When: Thursday, November 17 at 6:00 pm
Where: Microsoft offices in Waltham, MA
How: Register online here.
Working on a project that's got you stumped? Bring it (or at least your thoughts about it) with you -- I'll be happy to discuss it during the Q&A period.
P.S. If you haven't done so, please consider signing up for my free e-newsletter, Kranz On Copy.
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