Invitation to Boston BMA event on improving website performance
This Thursday, May 26, I'm going to share the stage with copywriter Dianna Huff to talk about Web copy, content and search engine optimization. The event, officially titled, Writing for the Web: Boosting Search Optimization and Improving Content, takes place at Microsoft's offices in Waltham, Massachusetts and begins at 5:30 with refreshments and schmoozing.
We're going to talk about:
The fundamentals of search engine optimization
How to determine and deploy crucial keywords
How to attract more links to your site (a key to increasing your Google ranking)
How to interpret and use your Web stats
How to mine your organization for content
How to write articles and case studies that attract and hold visitors
How to write a blog - and why it's important for increased visibility
Top tips for increasing Web site traffic and developing content ideas
In addition, I'm going to raffle off a copy of Writing Copy for Dummies. You are cordially welcome to attend and may register here.
We're going to talk about:
The fundamentals of search engine optimization
How to determine and deploy crucial keywords
How to attract more links to your site (a key to increasing your Google ranking)
How to interpret and use your Web stats
How to mine your organization for content
How to write articles and case studies that attract and hold visitors
How to write a blog - and why it's important for increased visibility
Top tips for increasing Web site traffic and developing content ideas
In addition, I'm going to raffle off a copy of Writing Copy for Dummies. You are cordially welcome to attend and may register here.
1 Comments:
I felt the seminar was great, the speakers were both informative and helpful. I wish it could have been longer!!!! Lots of great tips, that I have already put into action today. Again thanks, let me know when the next one is..
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